The largest misconception among jobseekers is that a cover letter is less important than a CV. The purpose of the cover letter is to get your CV read, thus each cover letter needs to be tailored to the specific job you are applying for. A generic cover letter will be spotted a mile away and work against you. Use your cover letter as a sales tool for yourself, and try to be unique. The hiring manager likely has loads of CV-s to view and this might be your only chance to ensure that s/he takes the time to read yours. Your cover letter needs to be concise and no longer than one page.
In your opening paragraph, state the reason for the letter, the specific position or type of work for which you are applying and indicate how you learned of the opening.
The second paragraph should indicate why you are interested in the position, the organization, its products or services. Above all, state what you can do for the employer. If you are a recent graduate, explain how your academic background makes you a qualified candidate for the position. If you had some practical work experience, point out the specific achievements or unique qualifications. Give some examples of your accomplishments or abilities to make your case stronger. Be specific and brief. Try not to repeat the same information the reader will find in the resume. Appeal to the employer's interest immediately.
In the closing paragraph, indicate your desire for a personal interview and your flexibility as to the time and place. Repeat your phone number in the letter and offer any assistance to help in a speedy response. Finally, close the letter by stating that you will call on a certain date to set up an interview.
Hint: Check grammar and spelling since mistakes indicate a lack of attention to details and reflect very poorly upon you.
For a sample cover letter, click here
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